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Rex Repass - President/CEO

Rex RepassRex Repass is President and CEO of R.L. Repass & Partners, Inc. He has been an entrepreneur and business owner since 1984, the year he and Charles Ryan incorporated Ryan-Repass Research, Inc., the forerunner for what is today R.L. Repass & Partners, Inc. Rex has more than 25 years of opinion research, marketing research, and consulting experience.

He and his firm work for diverse business categories including medical device companies (BD Diagnostics, Omron, Ethicon-Endo Surgery) pharmaceuticals (Prasco, GlaxoSmithKline), hospitals (WakeMed, Charleston Area Medical Center, Cincinnati Children's), the automotive sector (General Motors, Toyota, Valvoline), petro-chemical companies (Sunoco, Dow), energy (American Electric Power, Allegheny Energy), consumer packaged goods (Procter & Gamble, Heinz, Sara Lee), national trade associations (Personal Care Products Council, AARP, American Beverage Association), state lotteries (West Virginia, Oklahoma, Ohio), travel/tourism (Cincinnati Convention & Visitors Bureau, Western & Southern Financial Master's & Women's Open), and media companies (San Francisco Chronicle, Arizona Republic, Liberty Media). He is a member of the Council of American Survey Research Organizations (CASRO), the American Marketing Association, and the American Association for Public Opinion Research.

Rex received a Master of Science degree in communications with a special emphasis in public opinion and advertising research from the University of Tennessee. He received an undergraduate degree in journalism from Marshall University, and is the recipient of Marshall's W. Page Pitt School of Journalism distinguished alumnus award, and a past member of the University's Alumni Association Board of Directors.

Charles McFadden - Vice President

Charles McFaddenCharles McFadden is Vice President, Analytics with R.L. Repass & Partners, Inc. He has more than 20 years of public opinion and marketing research experience with multiple business and consumer categories.

Prior to joining the firm in 2002, Chuck held the positions of market research manager or director for Cincinnati Bell Telephone, Anthem Blue Cross & Blue Shield, and Hill-Rom. His client engagements have included consumer goods manufacturers (Procter & Gamble, Avery Dennison), medical device manufacturers (Ethicon Endo-Surgery, Olympus America), health care (Duke University Medical Center, WakeMed Health & Hospitals, Charleston Area Medical Center), and pharmaceutical companies (Prasco, GlaxoSmithKline, Baxter Healthcare.) Other clients include marcom agencies (Gyro:HSR, TMG Strategies, Golin-Harris), information providers (RL Polk), manufacturers (General Motors, Pitney Bowes, 3M, Sunoco, Ashland Chemical, Batesville Casket, Newmont Mining) travel, sports, leisure and gaming (Greater Cincinnati Convention & Visitors Bureau, Western & Southern Financial Group Tennis, US Rowing, West Virginia University Department of Intercollegiate Athletics, Snowshoe Mountain Resort, West Virginia Lottery), and trade associations (Personal Care Products Council, American Beverage Association).

Chuck has a Bachelor's degree in psychology from Thomas More College and a Master of Arts from Morehead State University.

William Krieger - Client Service Director

William KriegerWilliam Krieger is Client Service Director with R.L. Repass & Partners, Inc. His experience includes design and execution of qualitative and quantitative research for companies in multiple business categories including automotive (General Motors), business-to-business (Simonton Windows and Newmont Mining), healthcare (Omron Healthcare, Inc. and Prasco), and economic development (Economic Research Associates and the State of Pennsylvania).

Prior to joining the R.L. Repass & Partners, Will worked as an intern for the firm and as a marketing manager at The Kroger Company in Cincinnati. He is President-Elect of the Cincinnati Chapter of the American Marketing Association, Chairs Cincinnati's annual Digital Conference (The Digital Non-Conference – www.digitalcincinnati.org), and is a member of the Public Relations Society of America.

Will is a graduate of the University of Cincinnati with a Bachelor's degree in business, and is currently enrolled in the MS-Marketing program at UC. He also has completed a marketing research certification program through the University of Georgia and sponsored by the American Marketing Association and Marketing Research Association.

Megan Popp - Qualitative Research Director

Megan PoppMegan Popp is Qualitative Research Director with R.L. Repass & Partners, Inc. Megan is highly experienced with focus group facilitation, in-depth interviews, and small group interviews (dyads, triads) with teens, young adult women, young families, and mothers.

She has led group discussions with a variety of clients including the Centers for Disease Control & Prevention, the West Virginia Division of Health & Human Services, Ethicon Endo-Surgery, and BD Diagnostics. Megan has also facilitated groups for energy companies (Columbia Gas of Virginia) the automotive sector (General Motors) and non-profit educational organizations (The College Board/SAT Program).

She received qualitative research and moderator training from the Burke Institute in Cincinnati. The Burke Institute is the leading educational learning center for market/opinion research practitioners. Since 1975, Burke has trained more than 75000 marketing professionals. Megan is also a former high school teacher and has a Bachelor's degree in English from Miami University.

Jay Mace - Senior Associate - Data Collection

Jay MaceJay Mace is Senior Associate – Data Collection with the firm responsible for online and telephone interviewing. Jay has 20 years of marketing and opinion research experience, with background in multiple categories including media, consumer packaged goods, health care, financial services, and state and national trade associations. His research and data collection management experience includes a variety of methods including attitude and usage studies, home use tests, tracking research, conjoint analysis, and database mining.

He is an alumnus of the University of Kentucky and West Virginia State University, with an academic focus in marketing, algebraic concepts and statistics. Jay is a member of the Marketing Research Association (MRA) and the Council of American Service Research Organizations (CASRO).

Aron Levin, Ph.D., - Senior Associate - Marketing Sciences

Aron LevinAron Levin, Ph.D., is Senior Associate – Marketing Sciences specializing in multivariate quantitative methods. Aron has experience in both B2B and B2C business categories and is a specialist in brand strength in equity research design and analysis. In addition to his commercial marketing and opinion research experience, he has published more than a dozen articles in academic and marketing journals, and is a regular presenter at national conferences, including the American Marketing Association and the Association for Consumer Research. During the past 10 years, Dr. Levin has provided marketing research design and analytical services to multiple Fortune 500 clients in the areas of product testing, customer satisfaction, brand equity assessment, and brand positioning.

He received his Ph.D. from the University of Kentucky, holds an MBA from Northern Illinois University, and a Bachelor's degree from the University of Iowa.

James Rulli - Senior Consultant

James RulliJames Rulli is a Senior Consultant to R.L. Repass & Partners, Inc. specializing in qualitative research. Jim has more than 20 years of experience managing and moderating qualitative research for clients in multiple business categories including consumer packaged goods (Procter & Gamble), health care (GlaxoSmithKline), automotive (General Motors), entertainment (Ubisoft Entertainment), and energy (American Electric Power). Prior to developing his independent qualitative research practice, Jim spent 15 years at Procter & Gamble in market research positions of increasing responsibility. In his last position, he was responsible for the development of tools and techniques to gather, analyze and synthesize qualitative research data, turning it into knowledge for better and faster decision-making.

Jim received a Master of Arts degree in education from the University of St. Thomas in St. Paul, Minnesota and a Bachelor's degree in English from the University of Minnesota.

Tom Sommers - Senior Associate - Client Services

Tom SommersTom Sommers is Senior Associate – Client Services with the firm. Tom has 20 years of marketing and opinion research experience. His client service experience includes work for consumer packaged goods companies (Procter & Gamble), healthcare (Merck, Blue Cross/Blue Shield of Massachusetts), media (Cahner's Publishing), and information technology (HP, Pitney Bowes). Prior to joining the firm, Tom was a senior client service executive with GfK Custom Research. Prior to his experience with GfK, Tom was a client service director with Wirthlin Worldwide (now Harris Interactive). Tom is highly experienced in quantitative methods including usage and attitude studies, product development research, brand equity metrics, and message and communications research.

He is a member of the American Marketing Association and received a Bachelor's degree in communications from Bowling Green State University.

Larry Tiemeier - Senior Associate - Client Services

Larry TiemeierLarry Tiemeier is Senior Associate – Client Services with R.L. Repass & Partners, Inc. He has more than 30 years experience in marketing, marketing research and marketing operations. His client-side experience includes pharmaceuticals (13 years and 10 therapeutic categories), hospitals (eight years in line marketing) and health insurance/managed care (five years). On the supplier side, his experience spans a variety of both consumer and business-to-business marketing research. Larry has held the positions of Executive Director, Marketing Information at Xanodyne Pharmaceuticals; Director of Marketing Operations at Shire Pharmaceuticals, Director of Marketing at the St. Luke Hospitals (Northern Kentucky), and Senior Manager, Health Economics and Marketing Research at Cincinnati Blue Cross (now part of Anthem). Larry has a Bachelor's degree in German from Thomas More College, and an MBA in Marketing from Xavier University.

Sarah Robben - Project Manager

Sarah RobbenSarah Robben is a Project Manager with R.L. Repass & Partners, Inc. She is responsible for management of project logistics on qualitative and quantitative research for the firm. Sarah has worked on engagements for clients in the automotive, healthcare, travel/tourism, and educational business sectors.

She received a Bachelor's degree in Social and Behavioral Sciences from The Ohio State University and additional training in project management and marketing and opinion research methods from the Burke Institute in Cincinnati.

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